Laugh more, lead better

Laugh more, lead better

Naomi Bagdonas and Connor Diemand-Yauman, lecturers at Stanford’s Graduate School of Business, hilariously explore the power at the intersection of humor, business, and leadership. It’s no joke.

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How Digital Underdogs Can Fight Back With Relevance

How Digital Underdogs Can Fight Back With Relevance

Ten years ago, when I only waited ten minutes to get a cab, I was thrilled. Flash forward to today, if I order an Uber that’s ten minutes away, I’ll immediately cancel and request another. This is a textbook example of how consumer expectations constantly evolve due to advancements in technology.

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How to Tell If Your Business Model Is Truly Sustainable

How to Tell If Your Business Model Is Truly Sustainable

Throughout the pandemic, companies worked to rapidly adjust their business models to be more resilient and competitive in the face of uncertain economic recovery. As companies now build back, how can they assess which business model changes will enable the company to become genuinely more resilient and sustainable over time?

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Campbell’s Soup & How To Design A Category Breakthrough In The Roaring 2020s

Campbell’s Soup & How To Design A Category Breakthrough In The Roaring 2020s

For 30 years, the business sold little else besides produce, canned tomatoes, vegetables, jellies, condiments, minced meats, and of course, soups. Business was good, but there was nothing “radically different” about these products. Canning had been widely accepted as a method for sealing food since the early 1800s, and even when pasteurization was invented in…

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Innovation Starts with Defining the Right Constraints

Innovation Starts with Defining the Right Constraints

What drives big, breakthrough innovations? Often it’s constraints — limitations that force designers to rethink the whole problem and come up with something completely new to address it. The caveat here is that certain constraints spur big thinking, while others tamp it down. Limiting outcomes (a new product needs to cost 10% what it’s competitors…

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