Why Every CEO Should Have A Personal Mission Statement

May 28, 2021

Much like a corporate mission statement, a thoughtful, well-written personal mission statement becomes your individual definition of success—and the compass that navigates you toward your deepest motivations. 

About George Veth

George Veth is a consultant in the areas of strategy execution and initiative management. Most recently, he has been leading a cross-boundary collaboration program with teams from cities across North America and Europe. He lives in Cambridge, MA, and runs a nonprofit SME Impact Fund in East Africa. His subject matter interests are organizational culture, management [system] innovation, and public value management.