Eliminate Strategic Overload

I believe that strategic management faces an attractive, back-to-basics opportunity. By simplifying strategy—by selecting fewer initiatives with greater impact—we can make it more powerful. In this article, I describe an easy-to-use framework called value-based strategy, which gives executives a common language for evaluating strategic initiatives and developing a holistic view of the many activities taking place within their organizations.

About George Veth

George Veth is a consultant in the areas of strategy execution and initiative management. Most recently, he has been leading a cross-boundary collaboration program with teams from cities across North America and Europe. He lives in Cambridge, MA, and runs a nonprofit SME Impact Fund in East Africa. His subject matter interests are organizational culture, management [system] innovation, and public value management.